1 in 5 Americans now trust influencers over traditional media. Is this the future of news—or its downfall?
Instagram clears up sponsored content concerns, MKBHD’s driving controversy, and TikTok’s new rules hurt brands.
YouTube’s content spend hits $16 billion, Troveo lets creators license their work to AI, and YouTube pushes for more support for UK creators. The landscape is shifting!
The influencer industry hits $250 billion, with top creators launching brands, while courses like Lipovetsky's Creator Method charge $3,000 for the secrets to success. Worth it?
MrBeast regrets his burger deal, Dude Perfect levels up with $100M, and TikTok helps creators launch their own brands.
Adobe MAX leaves creators frustrated with too much AI, while Threads' bonus program pays big but remains a puzzle.
Small creators are losing deals to mega influencers—time to rethink your strategy.
+ YouTube’s latest moves: Shrinking Play Buttons, background listening, and AI that summarizes your videos...
Plus: MKBHD faces backlash over pricey wallpaper app ‘Panels’
Plus: MrBeast’s $100 million Amazon deal hits a wall, and it’s not looking good
Snapchat is dropping features to help creators score brand deals and boost engagement. Here's how you can cash in!
Plus: Why MrBeast might be the next BuzzFeed—and that’s a problem
